Business Talks Better & Beyond

#BTalks on 8th of April 2021 with a new dose of business stories!
The event is again entirely practical, engaging and virtually interactive. Successful managers of large brands, will share their experience and inspire you for the next big steps.

 

TOPIC:
EMPLOYER BRANDING
  • Best practices from international Top Employers Institute: "Unveiling the HR priorities of high-performing organisations."
  • HR v/s PR: Where Employer Branding belongs to as a hybrid profession (discussion panel)
  • EVP: The essence of Employer Branding! Happy employees = successful business
  • Building a Successful Employer Brand: Recruitment and Retention journey of DHL ESS
WORK LOCAL. EXPAND GLOBAL
  • Ho to reach international markets through innovations ( in topics of TESY, DHL ESS, Creatio)
  • Global expansion: Strategy | Design | Technology (TESY)
 DIGITAL MARKETING 
  • "Empower your marketing campaigns with Creatio: Developing a marketing funnel with a low-code CRM solution"
  • "Great customer experience does not happen by chance" Raiffeisenbank
  • Disruptive Marketing and interactive engagement of audiences (TBA)
 CYBER SECURITY IN OUR DIGITAL FUTURE
 CHANGE MANAGEMENT

PROGRAM:
 
  • 14:00 - 14:30 Emannuel Totev, Chief Commercial Officer, TESY

 
  • 14:30 - 15:00 Nadezhda Peneva, Head of Multichannel Sales Division, Raiffeisenbank Bulgaria

 
  • 15:00 - 15:30 Borislava Georgieva, HR Manager, DHL ESS

 
  • 15:30 - 16:00 Adrian Seligman, Member of the Executive Board, Top Employers Institute

 
  • 16:00 - 16:30 Lucjan Zaborowski, Associate Head of Marketing, Creatio